January 29, 2019
From Paris with love: Volvo’s head of interior design celebrated
She was responsible for the lush interior of the top-of-the-line S90 sedan and V90 estate, as well as the lounge console and child seat for the ultra-luxurious Excellence cars. She has also been deeply involved in assessing the potential impact of a future with self-driving cars on car interiors, as part of the design team that created the 360c autonomous concept.
« We have a fantastic design team in Gothenburg and around the world. It is an incredible honour to not only receive this recognition for myself, but for the entire team at Volvo »
It is the creativity and influence that Tisha Johnson showed throughout each of these projects that landed her the Design Grand Prize, an annual design accolade handed out at the Festival Automobile International in Paris.
In accepting the award, Tisha made sure to highlight the talented team of designers she is a part of. “We have a fantastic design team in Gothenburg and around the world. It is an incredible honour to not only receive this recognition for myself, but for the entire team at Volvo,” she said.
While she is of American origin, her long career within Volvo assures that Tisha understands the Scandinavian spirit and design tradition like any native Swede would. She has a clear idea of how to use this in support of her Volvo designs.
“Swedish life is, by nature, a kind of luxury. The country is unspoiled,” she said when discussing the S90 and V90 interiors in 2016. “Forest, lakes and ocean are available to all.” She aims to translate that unmistakable Scandinavian experience into Volvo’s cars. “People are captivated by the idea of a Scandinavian sanctuary – how Swedes desire wide, open spaces. We bring this to our cars by using panoramic roofs and materials that are light and natural.”
The 360c, revealed last September, is a holistic view at a future of travel that is autonomous, electric, connected and safe. Especially in terms of its interior it is radical design, as it explores the possibilities of a car without a steering wheel and an internal combustion engine. The 360c presents four separate interior configurations, including an exciting sleeping environment that introduces an alternative to domestic air travel.